Copywriting Resource
Recommended Copywriting Course

If you're needing help knowing how to write good copy, this is a terrific resource! Alice Seba is an awesome copywriter and she has put together a fantastic package of resources that provide an exceptional overview and lessons in copywriting. Although her course is focused heavily on writing for the web, her advise and expertise are readily transferable to copywriting offline as well.

Here's just some of what you'll learn in this Copywriting course:

  • How design is crucial to your website's sales (and that doesn't mean a beautiful site with all the bells and whistles)

  • How to write attention grabbing headlines that will pull your reader into the copy

  • How to clearly guide your readers to a “call to action” that gets results

  • How to write product descriptions that sell instead of the bland uninspiring descriptions found on many sites

  • How to keep your sales message consistent and not confuse your visitors with too many options

  • How to make your writing flow throughout your copy and make your readers eager for more

  • What you should include in testimonials to turn them into a powerful sales tool

  • The difference between how to write to get the sale and how to write to give something away

  • A checklist of 21 common copywriters mistakes

  • Audio/video critiques that walk you through common issues and how to correct them

  • Why every sales page should include a P.S. – In fact, P.S. really should stand for "powerful sales" message.

  • You even receive step-by-step software to help you put your marketing messages together quickly and easily.

At just $67.95, it's an incredible value. I've compared it to courses costing several hundred dollars and this just can't be beat. Check out Alice's Copywriting Sweetie course here.

 

 


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Photo of Karen Porter, Marketing Consultant

Karen Porter has more than 20 years of professional marketing experience. During that time she has helped hundreds of businesses improve their marketing effectiveness  through refined communication strategy, tightly defined markets, consistency in branding, and measuring marketing results. Go to About Karen to read more about her marketing background and expertise.